What Is an H1 Tag? Why It Matters & Best Practices for SEO
An H1 tag is code that marks up the title of a webpage. Learn how to use H1s and why they‘re important.Mar 11, 2024
Carlos Silva
Senior Content Writer AT Semrush
Carlos Silva is a content marketer with over 10 years of experience in writing, content strategy, and SEO. At Semrush, he’s involved in research, editing, and writing for the English blog. He also owns Semrush’s Educational Newsletter (4M+ subscribers).
Expertise
- content writing
- content strategy
- on-page seo
- keyword research
Education
- BA in Economics Management
Author
Data Science for SEO: What It Is & How to Apply It
In SEO, data science is the process of uncovering insights from large datasets to improve your site’s SEO.Mar 07, 2024
What Is Online Marketing? Everything You Need to Know in 2024
Online marketing is the practice of using the internet to promote your products, services, or brand.Mar 04, 2024
The 31 Best Marketing Apps for 2024
This is a list of the best marketing apps, covering everything from SEO to social media to design.Feb 29, 2024
What Is Bounce Rate & What Is a Good Rate?
Bounce rate is the percentage of visitors who land on a page on your site, don’t engage, and leave.Feb 29, 2024
Business Writing: Overview & Tips for How to Write Effectively
Business writing is a type of professional communication that uses clear, concise, and effective language.Feb 29, 2024
14 Paid Search Best Practices for Success in 2024
This guide to paid search best practices will help you drive more targeted traffic and generate a positive ROI.Feb 28, 2024
16 SEO Techniques to Boost Organic Traffic + Rankings
Looking to boost your online visibility? Try these 16 SEO techniques to improve organic rankings and traffic.Feb 26, 2024
SEO Strategy: How to Create One for 2024 (+ Template)
A strong SEO strategy can help boost your organic rankings. Here‘s our 8-step process + a free template.Feb 22, 2024
What Is Off-Page SEO? A Guide to Off-Page SEO Strategy
Off-page SEO is a set of strategies, such as link building, used outside of a website to improve its rankings.Feb 16, 2024
Negative Keywords: What They Are & How to Use Them
Negative keywords are used to prevent your PPC ads from being triggered by terms that aren’t relevant.Feb 02, 2024
How to Use Outreach for Link Building
Here‘s a guide to help you use link building outreach to get authoritative sites to link to your content.Jan 19, 2024
Contributor
SEO Checklist: 41 Tips to Optimize Your Website
Use this SEO checklist to improve your website’s search engine rankings.Sep 18, 2024
DIY SEO: 6 Steps Anyone Can Follow to Get Results
Follow the 6 steps in this handy DIY SEO guide to set up your site for higher organic rankings and traffic.Sep 18, 2024
Ultimate Guide to Google AdSense (2024 Updated)
Learn what Google AdSense is, how it works, and best practices to follow to maximize revenue.Aug 07, 2024
Keyword Search Volume: What It Is & How to Find It
Keyword search volume usually refers to the average number of monthly searches a keyword gets in Google.Jul 25, 2024