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We Studied 200,000 AI Overviews: Here's What We LearnedGet insights on the typical qualities of a Google AI Overview, and what it might mean for SEOs.
Luke HarselOct 30, 2024
Original Research & Studies
Stay on top of the SEO industry with original research and studies. Here are the latest data-backed resources.
10 min read
96 Content Marketing Statistics You Need to Know for 2024Ready to enhance your 2024 content strategy? Check out these 96 content marketing statistics for inspiration. Based on Semrush research and data.
Margarita LoktionovaApr 10, 2024
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10 Small Business Trends for 2024Learn the top small business trends for 2024 to stay ahead of the competition and keep employees happy.
Ankit VoraFeb 19, 2024
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SEO Mistakes: Common SEO Issues & How to Fix ThemSEO issues can damage your Google rankings. Learn how to avoid and fix the most common SEO mistakes.
Kari DearieJan 24, 2024
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Voice Search Study Methodology: Factors Influencing Search Engine Rankings in 2019
Our recent voice search study analyzed the results of over 50,000 queries split across three devices and included 10 key factors that have an influence on how a voice search answer is selected by Google Assistant. In this post, you will see our complete methodology, which describes the data gathering process in full.Olga AndrienkoJun 05, 2019
11 min read
Voice Search Study: Factors Influencing Search Engine Rankings in 2019
With voice search so hotly discussed and debated this year, we decided to produce a study that will offer data you need. Discover which ranking factors are critical for success to do well on Android & other Google devices. Our findings will offer great insights to SEOs and marketers worldwide.Olga AndrienkoJun 05, 2019
7 min read
How To Create an Ecommerce Facebook Ads Strategy: A Case Study
Facebook Ads is a business channel only if you know how to set up and run profitable campaigns. If you have an ecommerce business, Facebook Ads can be extremely powerful. In this article, you‘re going to read the 3 main mistakes to avoid before doing Facebook Ads, and see 3 steps to create a successful Facebook Ads Strategy for ecommerce.Valentina TurchettiMar 22, 2019
7 min read
How To Promote Your Business Using Thematic Campaigns: Semrush Case Study
How do you promote your product when there’s nothing new to report? In this post, you‘ll learn some of the cheapest and quickest ways to entertain your users and get them to test your product. Explore the power of occasion-based marketing with Semrush!Nadia NazarovaOct 15, 2018
8 min read
Website Performance Research [Semrush Study]
Page load speed is both a very important user experience factor and a Google ranking factor. Semrush studied 150,000 websites to find out which website performance mistakes are the most common, and which should get extra attention. Keep reading to find out what you can do to improve your website‘s performance.Elena TerentevaMay 08, 2018
9 min read
Most Effective Outreach Strategies for Link Building [Semrush Study]
Whatever new ways of increasing websites’ visibility come out, link building isn‘t going away anytime soon. To reveal the outreach strategies and content types that specialists from different areas of digital marketing choose to achieve their link building goals, Semrush surveyed over 500 SEO and digital marketing professionals.Darina AndronovaMar 15, 2018