Keyword Research

Keyword research is essential for understanding what your audience is searching for online. Learn the basics, find the best tools, and master strategies from experts to improve your website‘s search engine ranking and visibility.
Keyword Competition
B2B Keyword Research
Keyword Marketing
AI Keyword Research
How To Build a Keyword Research Plan

Keyword Research

5 min read

How To Build a Keyword Research Plan

Keyword research is at the core of the search marketing process. It is the absolute first item you need to address before doing anything else. But many search marketers just scratch the surface — and end up with only a few, high competition keywords. This approach is wrong, and a sure way to achieve little ROI and leave a lot of money on the table. There’s a better way.
Nick EubanksMay 12, 2015
Keyword Opportunities

Keyword Research

3 min read

Keyword Opportunities: 4 Tools That Will Open Your Eyes

Finding keyword opportunities is becoming more and more difficult, with the markets we work in becoming even more competitive. I recently wrote a post that went through my five steps to spotting keyword opportunities using a piece of campaign management software, but there are lots of tools that can help you to spot keyword opportunities.
Daniel BianchiniMar 10, 2015
Meta Keywords Generator

Keyword Research

3 min read

Meta Keywords Generator: Get Your Meta Keywords Delivered in No Time

Not too long ago, the Meta keywords tag was very useful in helping pages win on search engines by getting on top of the search engines results page. Unfortunately, since the Meta tags keywords have been abused by unscrupulous webmasters, search engines such as Google and Bing have had to de-emphasize their importance. Still, Meta keywords SEO should not be taken off web pages completely.
SEMrush BlogMay 31, 2013
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