11 min read
How to Improve Website Performance: 9 Optimization TipsImprove website performance by optimizing image sizes, reducing HTTP requests, limiting redirects, etc.
Hava SalsiNov 07, 2024
Technical SEO
Technical SEO is key to helping search engines find, crawl, and index the pages on your site. Check out these resources to learn how to improve your site’s speed, crawlability, indexability, and more.
15 min read
Redirects: What They Are & How to Use ThemA redirect is a way to send users and search engines to a different URL than the one they requested.
Kelly LyonsSep 27, 2024
5 min read
Mobile Optimization: What It Is & How to Do ItMobile optimization is the process of improving your website‘s usability and performance on mobile devices.
Rachel HandleySep 26, 2024
13 min read
How to Perform a Complete SEO Audit in 12 StepsAn SEO audit helps you find and fix errors on your site. Learn how to do it with our easy checklist.
Vlado PavlikSep 20, 2024
5 min read
Log File Analysis: SEO Advantages and How To Do It for Free
Log file analysis is an essential component of any technical and on-site SEO audits. Log files are the only data that are 100% accurate when it comes to really understanding how bots are crawling your website. With log analysis, you can go further than a simple crawl and rank higher, get more traffic, conversions and sales.Emma LabradorSep 07, 2016
6 min read
User Experience: Designing Your Website for B2B vs. B2C
If B2B customers are from Mars, B2C customers are from Venus. With marketers crying hoarse about customer focused design, it should be glaringly obvious that B2B and B2C websites should be designed differently. First, a few key differences between B2B and B2C businesses and their customers.Moosa HemaniDec 08, 2015
8 min read
Mobile or Responsive: Which Site Is Right for You?
It‘s now more important than ever to have a mobile-friendly website, but which approach should you choose? In the past, Google has heavily favored the responsive approach, but the April 21 mobile-friendly update made it clear that a separate mobile website (also known as an mdot site) is also acceptable. There are several factors to weigh up in making your decision.Elena TerentevaJun 02, 2015
7 min read
How To Choose the Right International SEO Site Structure
When your company is beginning to think about expanding your brand overseas, you’ll need to consider how to structure your website or websites in order to maximize your online presence overseas as well. One of the most important considerations when building new multilingual or multi-country websites is how to optimize your international website(s) for SEO.Kaitlin McMichaelMay 12, 2015
4 min read
The Ultimate Hreflang Guide for Dummies
With Google coming out with its new international targeting feature, I’ve seen more poorly implemented Hreflang annotations than good ones. These 5 easy steps will help you avoid mishaps and implement Hreflang tags correctly across your multilingual website.Martin KuraJan 21, 2015
6 min read
HTTP to HTTPS: 7 Best Practices for Top Ranking
Google has a global goal to secure the web. While a noble goal, it requires website owners to become more tech-savvy and invest more in securing their websites. Secure search means Google will give more ranking authority to content and ecommerce websites that have an SSL/TLS certificate.Amel MehenaouiDec 03, 2014