Original Research & Studies

Stay on top of the SEO industry with original research and studies. Here are the latest data-backed resources.
We Studied 200,000 AI Overviews: Here's What We Learned
Content Marketing Statistics
Small Business Trends
SEO Mistakes Damaging Websites
SEO Split Test Result: Shortening Title Tags on Product Pages
SEO Split Test Result: Title Tags for the Holiday Season
SEO Split Test Result: Adding the Category Name to Product Page Titles
Why SEO Testing Is a Must—Practical Examples
SEO Split Test Result: Removing COVID Advisory Notes (Too Soon?)
SEO Split Test Result: The Impact of ItemList Structured Data on Listing Pages