7 min read
We Studied 200,000 AI Overviews: Here's What We LearnedGet insights on the typical qualities of a Google AI Overview, and what it might mean for SEOs.
Luke HarselOct 30, 2024
Original Research & Studies
Stay on top of the SEO industry with original research and studies. Here are the latest data-backed resources.
10 min read
96 Content Marketing Statistics You Need to Know for 2024Ready to enhance your 2024 content strategy? Check out these 96 content marketing statistics for inspiration. Based on Semrush research and data.
Margarita LoktionovaApr 10, 2024
7 min read
10 Small Business Trends for 2024Learn the top small business trends for 2024 to stay ahead of the competition and keep employees happy.
Ankit VoraFeb 19, 2024
14 min read
SEO Mistakes: Common SEO Issues & How to Fix ThemSEO issues can damage your Google rankings. Learn how to avoid and fix the most common SEO mistakes.
Kari DearieJan 24, 2024
2 min read
SEO Split Test Result: Would Adding the City and State to a Cannabis Directory Site Title Tag Improve Clicks?
We hypothesized, by adding the city and state of a local dispensary to that dispensary’s listing page, we’d see an increase in clicks.Brian MoseleyFeb 25, 2022
3 min read
SEO Split Test Result: Should You Sentence Case or Title Case Your Title Tags?
Over the years, many articles have been written about “best practices” for writing the perfect title tag. A topic that you often see is the use of capital letters. Should you sentence case or title case your title tags?Brian MoseleyFeb 17, 2022
6 min read
6 SEO Split Testing Best Practices to Validate Your ROI
Understanding the ins and outs of a successful SEO split-test campaign is important for your success once you’re running your own tests. Read the full article to lear about them.Brian MoseleyFeb 16, 2022
20 min read
App Store Optimization Study: What We Can Learn From the Top-Ranking Apps
Learn what makes the top-performing apps rank the way they do according to our ASO study.Mordy ObersteinFeb 15, 2022
2 min read
SEO Split-Test Result: Does Emphasizing an H1 Impact Organic Traffic?
We added a CSS font-weight treatment to the primary H1 for the product pages on the ecommerce site. What do you think the impact was on organic traffic? Ranking? Read the article to find out.Brian MoseleyFeb 04, 2022
3 min read
SEO Split-Test Result: Does Bolded Text Help Your SEO?
We decided to test if bold pieces of text on the blog pages of a Canadian SaaS company can help their SEO performance. What do you the impact was on organic traffic? Check this out.Brian MoseleyJan 28, 2022